Privacy Policy
Effective Date: July 7, 2025
At Sellen.AI ("Sellen.AI," "we," "us," or "our"), operated by Leanly, LLC, we are committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you use our website (sellen.ai), mobile application, and related services (collectively, the "Services").
By using our Services, you acknowledge that your personal information will be handled as described in this Privacy Policy. Your use of our Services and any dispute over privacy is subject to this Privacy Policy and our Terms of Use, including their applicable terms governing limitations on damages and the resolution of disputes.
This Privacy Policy contains the following sections:
Personal Information We Collect
How We Use Your Personal Information
How We Share Your Personal Information
Cookies and Other Tracking Technologies
Your Choices and Rights
Children's Privacy
Data Security
Data Retention
International Data Transfers
Changes to This Privacy Policy
Contact Us
1. Personal Information We Collect
We collect various types of personal information from and about users of our Services, including:
Information You Provide Directly:
Account Information: When you create an account, we collect your name, email address, phone number, and password.
Property Information: Details about your property, including address, features, characteristics, photos, videos, listing descriptions, pricing data, offers, and sales outcomes when you use our services to sell your home.
Communication Information: Any information you provide in communications with us, our AI-Assistant, or our Human Agents, including emails, SMS messages, voice recordings, and replies to leads and prospects.
Transaction Information: Information related to real estate transactions, including agreements, disclosures, and financial details (excluding sensitive payment card information, which is handled by a third-party processor).
User Content: Any other data, information, or materials you upload, submit, or provide through the Services.
Information Collected Automatically:
Usage Data: Information about how you access and use the Services, such as your IP address, browser type, operating system, pages viewed, time spent on pages, referral source, and clicks.
Device Information: Information about the device you use to access the Services, including hardware model, operating system version, unique device identifiers, and mobile network information.
Location Information: With your consent, we may collect precise location information from your device.
Information from Third Parties:
We may receive information about you from third parties, such as Multiple Listing Services (MLS) data providers, public records, and other real estate data sources, to enhance our Services and provide relevant information.
2. How We Use Your Personal Information
We use the personal information we collect for various purposes, including:
To Provide and Improve Our Services:
Operating, maintaining, and improving the functionality of our website and mobile application.
Facilitating real estate transactions, including listing your property, managing inquiries, and assisting with offers and negotiations.
Personalizing your experience on the Services and delivering relevant content.
Providing customer support and responding to your inquiries.
For AI Training and Development:
We use your data, including property details, listing descriptions, media, pricing data, offers, sales outcomes, user interactions with the AI-Assistant, communication logs (email, SMS, voice recordings), and replies to leads/prospects, for the purpose of training and improving our algorithms and AI agents.
All data collected for AI training purposes will be aggregated and anonymized to protect your privacy. While we employ robust anonymization techniques, you acknowledge that no system can guarantee absolute anonymity. You understand and agree that you will not have any control over this data usage, nor will there be an option to opt-out or delete data specifically used for AI training after it has been anonymized and incorporated into our models.
Communication:
Sending you transactional emails, service-related announcements, and updates.
Responding to your questions and requests.
Delivering marketing and promotional communications about Sellen.AI Services that may be of interest to you.
Analytics and Research:
Analyzing usage trends and preferences to understand how users interact with our Services.
Conducting research and analysis to improve our Services, develop new features, and understand market trends.
Security and Fraud Prevention:
Protecting the security and integrity of our Services and preventing fraudulent or unauthorized activities.
Troubleshooting and addressing technical issues.
Legal Compliance:
Complying with applicable laws, regulations, and legal processes.
Enforcing our Terms of Use and other agreements.
3. How We Share Your Personal Information
We may share your personal information with third parties in the following circumstances:
With Your Consent: We may share your information with your explicit consent or at your direction.
With Our Agents and Brokerage Staff: We share your information with licensed real estate agents and other staff employed by or affiliated with Leanly, LLC to provide you with brokerage services, facilitate your transactions, and offer consultation.
With Other Real Estate Professionals: When you list a property, your information (including property details, photos, and contact information) may be shared with MLS, real estate agents, prospective buyers, and other parties involved in the real estate transaction.
Service Providers: We may share information with third-party service providers who perform services on our behalf, such as:
Cloud hosting providers for data storage.
Analytics providers to help us understand service usage.
Customer support platforms to manage communications.
Payment processors to handle transactions (we do not store your full payment card details).
Marketing and advertising partners to facilitate promotional efforts.
These service providers are authorized to use your personal information only as necessary to provide these services to us.
Legal Requirements and Business Transfers:
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency request).
In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
For Protection of Sellen.AI and Others: We may disclose information when we believe it is appropriate to investigate, prevent, or take action regarding potential violations of our Terms of Use, to enforce our agreements, to protect the rights, property, or safety of Sellen.AI, our users, or others.
4. Cookies and Other Tracking Technologies
We use cookies, web beacons, and similar tracking technologies to collect information about your Browse activities and interactions with our Services. These technologies help us:
Remember your preferences and settings.
Analyze how you use our Services.
Measure the effectiveness of our advertising and marketing campaigns.
Personalize your experience.
You can manage your cookie preferences through your browser settings. Most browsers allow you to refuse all or some cookies or to alert you when websites set or access cookies. Please note that if you disable or refuse cookies, some parts of the Services may become inaccessible or not function properly.
For opting out of interest-based advertising, you can often adjust your ad settings directly with major ad networks (e.g., Google Ads Settings) or use industry-standard opt-out tools.
5. Your Choices and Rights
You have certain choices regarding your personal information:
Account Information: You can access, update, or correct most of your account information by logging into your Sellen.AI account settings.
Email Communications: You can opt-out of receiving promotional emails from us by following the unsubscribe instructions provided in those emails. Please note that you may still receive non-promotional, service-related communications.
Exercising Your Rights: If you wish to access, correct, or request deletion of your personal information, or have questions about your other privacy rights, please contact our customer support team at info@sellen.ai or +1 (305) 489-9929. While we are ready to assist you, we cannot always delete records due to financial reporting, compliance, or other legal obligations.
6. Children's Privacy
Our Services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from individuals under 18. If you are under 18, please do not use or provide any personal information on the Services, register on the Services, or provide any information about yourself to us. If we learn we have collected personal information from a child under 18 without parental consent, we will take steps to delete such information.
7. Data Security
We implement a combination of industry-standard administrative, technical, and physical safeguards designed to protect the personal information we collect from unauthorized access, disclosure, alteration, and destruction. These measures include, but are not limited to, the setup of processes, equipment, and software to avoid unauthorized access or disclosure, and the encryption of sensitive information where appropriate (e.g., your account password is encrypted on our server). While we strive to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.
8. Data Retention
We retain the personal information we collect for as long as is reasonably necessary to fulfill the purposes for which the information was collected, to provide our Services, to pursue legitimate business purposes, to enforce our agreements, to comply with all applicable laws, and for as long as is necessary to support any litigation or dispute resolution efforts.
9. International Data Transfers
Sellen.AI's Services are intended for use only within the United States. All personal information collected through our Services is processed and stored in databases hosted within the United States. We do not currently transfer or store user data outside of the United States.
10. Changes to This Privacy Policy
We may revise this Privacy Policy from time to time in our sole discretion. If there are any material changes to this Privacy Policy, we will notify you as required by applicable law, which may include updating our notice on our Sites. You understand that you will be deemed to have accepted the updated Privacy Policy if you continue to use the Services after the new Privacy Policy takes effect.
11. Contact Us
If you have any questions about our privacy practices or this Privacy Policy, please contact us at:
Email: info@sellen.ai
Phone: +1 (305) 489-9929.